By Mary Burke BA (HONS), QFA RPA
You’re sitting at your kitchen table on a Sunday evening, laptop open, staring at your pension dashboard. The numbers look good on paper, but there’s something still nagging at you…
The spreadsheets show progress. The pension’s growing. The investments are performing. But you still catch yourself wondering: “Is this really going to give me the freedom I want?”
In this blog, we’ll look at how understanding financial planning beyond money delivers real advantages like:
- Freedom to make choices without financial constraints dictating decisions
- Time back in your day because money stress isn’t consuming your mental energy
- Enhanced confidence in your financial future and retirement timeline
- Improved peace of mind about your family’s security
Here’s something that’ll surprise you: the smartest, most successful professionals and business owners I meet often struggle with financial planning beyond money.
I’m talking about people €150k+ who can’t sleep because they don’t know if they’re saving enough. Professionals who’ve built brilliant careers but freeze up when choosing between pension providers.
Sound familiar? Traditional financial advice has got this completely wrong. It treats money like numbers on a spreadsheet. But real financial planning isn’t about becoming the richest person in the graveyard.
Let me show you why most people never get there and what actually works instead. Why Smart Professionals Make Poor Financial Decisions
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The Control Trap That’s Costing You
Sarah runs a marketing consultancy in Galway. Smart woman. Built her business from nothing to €120k annual revenue. She spent three years researching pension options without making a single decision.
Why? Because Sarah needed to understand every detail before committing.
The same control instinct that built her business was paralysing her financial future. I see this constantly with successful professionals.
You’ve achieved everything by taking charge, so naturally you think you should manage your money the same way.
Financial planning isn’t like running a business. You can’t control markets or predict regulatory changes. The professionals who actually build wealth focus on controlling what matters (and outsource the rest).
Yes, you can control how much you save each month, your asset allocation strategy, when you start planning, and who you work with. But you can’t control market returns year to year, government policy changes, when you’ll need the money, or how long you’ll live.
Trying to control everything is like trying to steer a car by grabbing the steering wheel, pressing all the pedals, and adjusting the mirrors simultaneously. You’ll crash. Better to focus on the steering wheel and let the car’s systems handle the rest.
Why Your ‘Friends’ Investment Returns Don’t Matter
Social media ‘finfluencers’ (think LinkedIn, Tik Tok, Instagram…) are financial planning poison. Every second post seems to be someone bragging about their crypto gains or property deals.
Your golf partner mentions his pension is up 15% this year. Suddenly you’re wondering if you’re missing out.
Stop. This is how smart people make stupid decisions.
Your colleague’s 15% pension return might look brilliant until you learn he’s taking twice the risk you’re comfortable with.
Your neighbour’s property success means nothing if he’s leveraged to the eyeballs and you prefer sleeping at night.
Financial planning beyond money isn’t a competition.
For a tech contractor, success might mean building enough wealth to ride out contract gaps without stress.
For a restaurant owner, it’s creating income streams that don’t depend on working 70-hour weeks.
What matters is whether your strategy gets you where you want to go.
Not whether it beats everyone else’s.
Instead of asking “Am I beating the market?” ask “Am I on track for my goals?”
Much more useful question.
The Real Reason You Keep Procrastinating
Let’s be honest about why that pension review has been on your to-do list for ‘two years’… It’s not because you’re too busy. You found time to research that new car for six weeks.
It’s because financial planning feels overwhelming. Not the concepts – you understand compound interest and tax relief. The sheer volume of decisions and options and providers and paperwork.
Should you increase pension contributions or max out the company scheme first? What about AVCs versus PRSAs? Which investment funds make sense?
Your brain does what all smart brains do when faced with too many variables: it postpones the decision.
Meanwhile, every month you delay costs you real money. Not just potential returns – the actual tax relief you’re missing. The employer matching you’re leaving on the table.
Here’s what actually works: break it down into individual decisions with clear timelines.
This week, check your current pension contribution percentage.
Next week, calculate the maximum tax relief available to you.
Week three, book a consultation to understand your options.
Week four, make one change – even if it’s not perfect.
Perfect planning that never happens is worthless. Good planning that starts today compounds for decades.
Three Mental Models That Cut Through Confusion
When clients feel stuck, I use three approaches that create clarity.
First Principles: Strip away all the financial jargon. What do you really want?
Most people say “financial security” but dig deeper and you’ll find specific goals like “I want to know I can quit my job if it becomes toxic without panicking about money” or “I want my kids to inherit something meaningful but not so much they lose motivation.”
Once you’re clear on the actual outcome, the strategy becomes obvious. You’re not trying to maximise wealth – you’re funding a specific lifestyle.
Inversion: Work backwards from failure. What scenarios would completely derail your financial future? Business income drying up for six months.
Market crash right before you planned to retire. Serious illness requiring expensive treatment.
Most people avoid thinking about these scenarios because they’re depressing.
But identifying risks lets you protect against them. Emergency funds prevent desperate decisions during tough periods. Income protection keeps your family afloat if you can’t work.
Systems Thinking: Change one thing and everything else shifts. Increase your pension contribution and your take-home pay drops but your tax bill falls and your future income rises.
This is why DIY financial planning often backfires. You optimise one area without realising how it affects everything else.
Why DIY Usually Fails
The problem isn’t that you can’t learn financial planning. The problem is that you won’t consistently execute it. Think about areas where you’ve tried the DIY approach before. Home renovation. Car maintenance. Tax returns.
How did that work out? You probably started enthusiastically, got decent initial results, then let it slide as other priorities took over.
Financial planning beyond money requires consistent attention over decades. Regular reviews. Strategy adjustments. Performance monitoring.
When was the last time you reviewed your pension fund choices? If the answer is “too long ago,” you’re proving my point.
The value of professional advice isn’t just the initial strategy. It’s the systematic execution and ongoing optimisation that you’re unlikely to maintain yourself.
What Actually Works
Start with clarity, not complexity. Before talking to any adviser, get clear on your specific goals. Not “I want to be comfortable” but “I want €4,000 monthly income starting at age 60.”
Focus on tax efficiency first. This is where professional advice pays for itself immediately. Maximising pension contributions, structuring investments properly, timing decisions around tax years – the savings often exceed the advice fees.
Build systems, not just strategies. The best plans run automatically. Direct debits for savings. Automated pension contributions. Regular rebalancing. Systems reduce ongoing effort to nearly zero.
Know when to DIY and when to delegate. Basic savings and simple pensions? Probably fine to handle yourself. Estate planning, business succession, complex tax strategies? Worth paying for expertise.
Your Starting Point
Write down your current financial position. All accounts, all debts, all assets. List your financial goals with specific amounts and timeframes. “Retire comfortably” becomes “Generate €5,000 monthly income starting January 2040.”
Check your pension contribution rate. If it’s below your age-related maximum, increase it to capture full tax relief. Set up automatic transfers to build emergency funds. Review your insurance coverage.
If your situation is complex or you’re not confident about the strategy, schedule consultations with qualified advisers. Ask specific questions about your biggest concerns rather than requesting generic advice.
Measuring Real Success
Investment returns grab attention but they’re not how to measure success. Better metrics: Are you sleeping soundly because you know you’re sorted? Can you evaluate opportunities quickly based on clear criteria? How much mental energy do you spend on financial problems versus focusing on work and family?
Financial planning beyond money isn’t about becoming obsessed with wealth. It’s about creating enough financial security that money stops dominating your decisions.
The professionals who thrive won’t necessarily have the highest returns. They’ll have systems that support their lifestyle goals while requiring minimal ongoing attention.
You don’t need perfect knowledge or optimal strategies. You need clarity about your goals and consistent execution of good-enough plans. The freedom, time, options, and peace of mind you want are absolutely achievable.
But only if you stop planning to plan and actually begin.
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For personalised advice on pension and retirement planning or any other financial advice question, book a Quick Chat at O’Leary Financial Planning.
Alternatively email us at advice@olearys.ie for more information.
Disclaimer: This content is for informational purposes only and does not constitute financial or legal advice. Always seek professional guidance before making decisions.